Winner of 2005 The Apprentice, Season 3
Runs her own real estate enterprise (Kendra Todd Group) and does financial consulting, etc.
Host of the popular HGTV series My House Is Worth What?
Founder of RichIsSexy.com
Featured columnist for Yahoo
Regular real estate contributor on Fox News
Made appearances on The Today Show, The Tonight Show with Jay Leno, Regis and Kelly and The Montel Williams Show
Motivational speaker and lecturer
Featured in several major publications: Forbes, USA Today, The Wall Street Journal and Woman's World
Appeared in an infomercial for a Billy Blanks Tae-Bo exercise program.
Guest Bio
The Apprentice's Kendra Todd
CBN.com
– BUYING AND SELLING IN TODAY’S MARKET
Kendra Todd is considered to be one of the youngest and most diverse successful female entrepreneurs today. She is also one of the top producing investment-related real estate agents in the United States.
When it comes to buying and selling in today’s market, Kendra has a few key tips to share for those who want to consider jumping into the real estate pool. “For sellers, be realistic as to what you can really sell your house for,” she said. “Decide whether or not you really need to sell your home right now. If you do, you’re going to have to have a realistic expectation of what you’re going to get for your home.”
“Realizing that your home could be on the market for a much longer period of time, having a Plan B is important, too.” Kendra says it’s important to ask yourself these questions: What are you going to do if you need to move out of your house immediately and it doesn’t sell for six months? Will you be able to afford the move?
Kendra says that it’s important for buyers to be realistic to the fact that they just can’t offer anything. “They just can’t throw out low-ball offers. It’s far below market value; they’re not going to get the deal they think,” she said. “Homes are selling faster than they were a year ago – values are not increasing, but homes are selling, so there is competition out there. Values are down, but the market is moving.” Another thing buyers should keep in mind are the deals they can get with new construction. “The new home market is a great opportunity to get a great deal on a house,” she said. “It’s also important to understand first-time homebuyer tax credits and also the move up buyer tax incentive. I would recommend taking advantage of it buy seeing if you qualify for it.”
“Here’s a positive that people need to know about,” Kendra said. “I’m sure there are a lot of people out there who might be worried about what’s going to happen if they can’t make their monthly payments. If you’re potentially or might think you’re facing foreclosure, they recently implemented a policy that will allow people to become a tenant of their own home for up to 12 months – even if you go into foreclosure. People can stay in their homes after foreclosure and the banks are willing to lease the home back to you.”
If you’re experiencing financial trouble, Kendra wants you to know that God can handle all things. “I think it’s important for people to place their anxiety and fear in the Lord. Don’t let anxiety eat away at you every day. Focus your mind on the Lord. Pray for clarity and let Him guide you through any hard decisions you have to make.”
IT’S ALL GOD
Kendra's mission is to share the knowledge and mindset needed to achieve financial independence, and inspire people to reach for greatness in their lives. “I’m a real estate investor, but that’s just one facet of one part of a bigger picture – teaching people how to develop a healthy attitude and mindset towards money,” she said.
Her best selling book, Risk & Grow Rich, targets the challenges and importance of taking risks to create wealth and directly confronts how our relationship to risk affects our lives. Kendra also owns and operates The Kendra Todd Group, a full service real estate brokerage based in Delray Beach, Florida. Her team's main mission is to match buyers with properties that fit their goals, and to help people grow one step closer to financial freedom. And, although Kendra has an in-depth background in real estate, her main goal is equipping people with the knowledge that success and wealth comes from God.
“I’m a strong Christian, and I’m getting ready to launch a Christian biblical based approach to making and saving money, tithing and giving,” she said. “I am getting ready to do what I am passionate about. I want to empower people to create a real positive relationship with and perspective on money, and realize it’s all God.”
YOU'RE HIRED!
On May 19, 2005, Kendra became the first woman, as well as youngest competitor to win NBC's The Apprentice. “The minute [Donald Trump] said, 'You're hired,' I said, 'Lord, why me?' I was not the smartest or the most qualified. I was not expecting it at all. It was a blessing. I made friends for a lifetime, and I learned a lot about how people behave when backed into a corner, myself included. I was very humbled by the experience.”
After winning season 3 of The Apprentice, Kendra was hired by Donald Trump to work a one-year tenure with the Trump Organization where she oversaw renovation of one of the most expensive homes in the world – a $125 million Palm Beach oceanfront estate. “I was the only apprentice that didn't have to relocate. It was really right up my alley, 20 minutes away from where I already lived. The greatest blessings were that I learned a lot about myself, the friends I made, the opportunities that opened the door to landing a job at HGTV, and having the opportunity to reach as many people as possible with positive messages.”
Kendra is the host of HGTV's Your House Is Worth What?. On each show, three homeowners in three different parts of the country strategize on maximizing their homes' value. “What we do is go to people's home's and basically assess the return they're going to get from the work they've done, or how much mistakes have cost them. At the end of the show, we reveal what the house is worth. These are people who live in their homes. These are not investment properties. It's lessons for the homeowners; what risks to take and which ones not to take.”
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